Google Analytics Magic - Part One
This is part one of an ongoing series. In this episode, I explore my favorite custom report - a customized keywords bounce report. I show how to create it and why it is a valuable addition to my Google Analytics arsenal.
Read part one.
Google Analytics Magic - Part Two
Advanced Segmentation is one of the most powerful and easy to use features in Google Analytics (GA). Yet it remains one of the features least explored in many of the organizations I've visited. In this installment, I answer some of the questions people had from part one and then show how to use advanced segmentation in GA.
Read part two.
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