Following up on the Passion Economy eBook, I'm excited to announce the birth of "The Passion Files."
This is meant to be a podcast, but I'm still working through the feed and subscription options. So, in the interim, I give you a Slidecast version. I've taken the audio podcast and matched it up with a few visuals. Just hit play and enjoy. It's 11 minutes long.
Many thanks to David Armano, our first guest.
We discuss the role of passion in integrated communications, sun-shaped people, the Adidas campaign, earned media, the role of evangelists and the debate over Scott Monty at Ford.
Please send me your comments and feedback. It's my first podcast ever and it was quite the learning curve. My apologies in advance for the skype noise.
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